Leominster breast cancer survivor partners with Pawsitively 4 Pink, First Class Hair Design to bring new program to breast cancer patients

Lauren Howe, a breast cancer survivor from Leominster, announced a new program with Fitchburg-based business First Class Hair Design and Pawsitively 4 Pink, a local non-profit dedicated to supporting women on their journey with breast cancer to help patients feel their best during treatment and recovery.

The program, Feel Your BrEaST, offers up to five complimentary hair washes and blowouts, as well as free consultation on hair loss, during the treatment and recovery of breast cancer. In addition, First Class Hair Design will offer information on breast cancer awareness to clients. The program is supported by Pawsitively 4 Pink, which provides support before, during and after breast cancer treatment, emotional support dogs to help alleviate the stress, pain and anxiety, and financial assistance for low-income, underserved women diagnosed with breast cancer in Massachusetts.

“Just one year ago this month, I received the worst phone call of my life from my doctor telling me I had breast cancer,” said Howe. “Within a few days, I was at Mass General Hospital meeting with my team and underwent major surgery to aggressively treat my illness, which resulted in limited mobility of my arms.”

During Howe’s recovery, she shared the struggle of washing her hair with her stylist, Samantha Fairfax, owner of First Class Hair Design, located at 50 Whalon Street in Fitchburg. “I couldn’t lift my arms, and it hurt to lean over kitchen sink for my husband to wash my hair, so I asked Sam if she would be willing to have me come in every few days for a hair wash and blow-dry. Without hesitation, she said yes!”

“When Lauren first told me about her diagnosis, I wanted to do anything I could to help her and her family get through such a difficult time,” said Fairfax. “Following her surgeries, she asked if I would be willing to help wash her hair, and it was something I was honored to do. It not only helped her feel better about herself, but it also provided the opportunity for Lauren to have a little pampering in a calming environment where she could relax and not think about cancer.”

This experience, and with the generosity of Fairfax and the team at First Class Hair Design, prompted Howe to design the Feel Your BrEaST program as part of her community service project through the North Central Massachusetts Chamber of Commerce Community Leadership Institute (CLI), of which Howe is a member of the Class of 2025. CLI is a nine-month, community-based, hands-on learning experience for current and aspiring leaders in North Central Massachusetts.

“The Community Leadership Institute program is designed to provide professionals, like Lauren, the opportunity to identify a need in our community and find a solution,” said Roy M. Nascimento, president and CEO, North Central Massachusetts Chamber of Commerce. “While the program is being started here in North Central Massachusetts, we hope that other hair salons will participate to help breast cancer patients feel their best at salons across the Commonwealth.”

And the Feel Your BrEaST program was a perfect fit for Pawsitively 4 Pink.

“We are incredibly proud to support this new initiative led by Lauren, a breast cancer survivor whose strength and compassion continue to inspire us,” said Michelle Power, founder, Pawsitively 4 Pink. “This program not only provides free hair services to women in treatment—something that may seem small but carries tremendous emotional weight—it also restores a sense of dignity, confidence, and normalcy during an otherwise difficult time. Thanks to Lauren’s vision and the generosity of First Class Hair Design, this effort beautifully aligns with Pawsitively 4 Pink’s mission to ease the burdens our women face while they fight for their lives.”

First Class Hair Design is the first hair salon to participate in the Feel Your BrEaST program, and Pawsitively 4 Pink is looking for other hair salons in the region to join the effort. To learn more about the program and how to participate, visit https://pawsitively4pink.org/feel-your-breast/.