Town-of-Lunenburg-sign

North Central Massachusetts Chamber of Commerce leads effort to install welcome signage in Lunenburg

Sign provides recognition of civic pride for residents and visitors alike

The North Central Massachusetts Chamber of Commerce today announced it has sponsored the construction of a new welcome sign for the Town of Lunenburg located on Lancaster Avenue near Stillman Farm.

The new sign is part of a project to construct welcome signs at key gateways in communities to boost civic pride and serve as a positive first impression for visitors. The project was partially funded by a grant secured by the Chamber.

“One of the goals of our regional economic development plan, One North Central, was to capitalize on our region’s unique locations,” said Roy Nascimento, President and CEO, North Central Massachusetts Chamber of Commerce. “Each community brings a distinctive experience to the region and with this project, those entering Lunenburg will receive a warm, New England welcome with Blue Knight pride as residents return home and visitors experience the history, businesses and farms that Lunenburg offers.”

“As Lunenburg is located at the crossroads of two major arteries in North Central Massachusetts, we are grateful for the North Central Massachusetts Chamber of Commerce to provide us with these welcome signs as a way for motorists to recognize they are entering into our vibrant community,” said Carter Terenzini, interim town manager, Town of Lunenburg. “From our Village Center District to our many farms, businesses and community events, Lunenburg provides that quaint New England feeling and these signs are a way for us to welcome residents home and encourage visitors to explore all that we have to offer.”

The signs were designed and produced by Add-A-Sign in Leominster and represent the region’s traditional New England style. The Lunenburg welcome sign includes a carving of the Town of Lunenburg seal and is painted in the town’s proud color of green.

In addition to Lunenburg, similar welcome signs have been installed at key gateways in Fitchburg, Gardner, Hubbardston, Leominster, Pepperell, Sterling and Westminster. Additional signs will be constructed for other communities in North Central Massachusetts as funding becomes available.


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